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Help us save the Frozen meals Program

New way of producing the Frozen meals

About the project

Help us restart a frozen meal production for seniors who live alone «at land's end» in the Gaspé-Percé area, in the province of Quebec.

It is known that the Gaspé Peninsula is vast and its residents are far from each other. As the population is aging, more and more seniors, both anglophone and francophone, find themselves without family support, without public transportation, isolated and vulnerable. In addition to seniors, there are also people living alone dealing with cancer, families who are experiencing crises or exceptional situations ...

Since 2011, Vision Gaspé-Percé Now has taken the initiative to prepare delicious Frozen meals that were delivered every two weeks directly to seniors from Gaspé to the Corner of the Beach (Percé).

The delivery of these meals, was also an opportunity to go to visit the seniors, get some news ...

Bonjour Madame Boulay, voici vos plats, comment allez-vous aujourd’hui?

Hello Mister Roberts, here's your meal, how are you today?

Each meal was prepared, frozen, and then sold for $ 4 each. With a production cost  + delivery of $ 7/meal, you don't need to be an accountant to understand that the organization was losing money with each delivery.

Since Vision Gaspé-Percé Now didn't receive any on going funding for this service, it became difficult to maintain. So, the service had to close in June 2016 to avoid engulfing the organization.

  • 2011 = 9 seniors
  • 2016 = 80 seniors
  • June 2016 = Service closure

At Vision Gaspé-Percé Now, we wanted to do everything possible to keep this service open. But in the long run, the production exceeded our mission and our know-how. So we turned to our community partners.

A feasibility study to evaluate the best ways to revive this program was delivered in October 2016. The findings and various solutions were presented at a gathering of organizations involved in the Committee on Poverty and Social Exclusion of the Côte-de-Gaspé.

THE MAIN PARTNERS INVOLVED

• Vision Gaspé-Percé Now ;

• Accueil Blanche Goulet (food bank, collective kitchen);

• Volunteer Action Centers (CAB) in Gaspé, Grande-Vallée (food bank) and Murdochville, to assist in delivery and assistance in collective kitchens (Grande-Vallée);

• Multi-services (production of meals in certified kitchen and possibility to support ordering the delivery)

• Douglastown Community Center (kitchen loan for special events)

• MRC de La Côte-de-Gaspé (for technical support for food costs and start-up assistance for a new collective organization)

• Emploi-Québec (for training support);

• Solpak (packaging material).

 

THE SOLUTION
  • Launch a new food chain (processing and distribution) for the Frozen meals program for seniors, segment the tasks with new partners, and reorganize the Frozen Meals / Frozen meals program in a sustainable manner by early 2017.
  • Put in place a new common governance, innovate by pooling human and material resources, and ensure that every gesture or part of this production is also beneficial for participating organizations.

 

 

PRESS RELEASE

 

What are the funds for?

A TRANSITION PERIOD
  • In 2015, we produced 4,500 dishes per year
  • For the first 6 months with new partners, we believe it is realistic to concentrate on producing only 550 dishes
  • As each dish costs about $ 7 to produce and is sold for $ 4, we need $ 3 more per dish during the transition 
  • This new production will serve as a pilot to get used to working together

IF WE EXCEED OUR OBJECTIVE OF $ 2,000 
  • Creation of a new collective venture will be officially evaluated (COOP type of solidarity), with the objective of making the Frozen Meals autonomous, viable, without subsidies and without passing on the bill to the seniors!

IF OUR CAMPAIGN EXCEEDS ITS OBJECTIVE, example $ 5,000 +

We want to continue with a promotional campaign to find donors throughout the year to contribute to the working capital.

  • We would like to create a magazine featuring our fabulous customers, a magazine sold online through a Blurb Store (which would allow us to receive annual donations), customers would receive a real paper magazine, and the program, the profits of sale!

The production of this project alone would cost $ 5,000, but would allow for sustainable revenues. It would cover the cost of document production, photo shooting and promotion of the Frozen Meals Program.

 

 

About the project owner

Contact

Marie-Claude Brière
Chargée de projet communautaire en alimentation
Community Food Project


28, St-Patrick
C.P. 67 Douglastown
Gaspé (Québec)  G4X 1H0
Téléphone/Phone : 418 368-3212
Mobile : 418 361-5899
Courriel/Email : projetalimentaire@gmail.com

Web: visiongaspeperce.ca
Facebook: Vision Gaspé-Percé Now
Youtube: Vision Gaspe-Perce Now
Instagram: visiongaspepercenow

FAQ

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